Dig Boston has announced that they are suspending operations at Dig Radio Boston, their streaming radio station, and hitting reboot at an undetermined time in the future, effective at the end of day, Friday, March 14.
Launched in 2013, the station was part of a brand extension
plan for Dig Publishing, however the company has decided to focus on
other key areas of growth, while the streaming industry continues to
evolve and find it’s place in the media landscape.
“Since the day we launched, Dig Radio Boston redefined what
it meant to be a streaming radio station in Boston, and as we hit the
reboot and step back to focus on other core areas of business. We
couldn’t be more proud of what we’ve accomplished in such a short period
of time,” said Jeff Lawrence, founder and owner of Dig Publishing.
“That said, streaming radio is still finding it’s legs and when the time is right for us to relaunch, we’ll be back, “ he added.
John Loftus, Technical Director, and Lisa Finelli, Program
Director, the stations two full time employees will end their tenure
this Friday. In addition, the individual programming and live shows,
will also end Friday.
“We are all extremely proud and lucky to have worked with
such an incredibly talented group of individuals and I have no doubt
that we will work with many of them again at some point,” Lawrence
added.
“It’s difficult, but after 15+ years, making decisions like
this are the reason we remain the only alternative media company still
in Boston. We’re focused on long term strategies, not short term goals.”
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